Own a piece
of the story.

In just six years, The Coffee Concept has grown from a single Indore storefront to twenty-two cafés across fifteen cities — and we are still just getting started. If you love coffee and running a café, apply below and our team will get back to you within 24 hours.

A busy TCC counter
Coffee Solves Everything Franchise With Us Est. Indore, 2020 22 Cafés · 15 Cities

A full-service
franchise partner.

i.

Location & Design

We scout the site, sign the lease, and design the interior — from ceiling drapes to hand-carved feature walls. You get a café that already feels like home.

ii.

Training & SOPs

Baristas, cooks and floor staff are trained at our Indore centre. Every recipe, every ritual, and every warm hello is standardised.

iii.

Supply Chain

Beans roasted in-house, cups printed for you, syrups shipped monthly. One phone number, zero sourcing headaches.

iv.

Marketing & Launch

Instagram, launch events, influencer campaigns, Zomato/Swiggy setup — done for you by the team that got us to 21.6K followers.

Two ways
to open.

A low-investment model with a strong return — backed by a team of 25+ professionals who help set up every store, our own POS system and tried-and-tested recipes.

Takeaway iced latte in a TCC cup
— Model i.

Kiosk

₹15 – 20 Lakh*

  • Compact counter for malls, corporate parks and transit hubs
  • Focused coffee, shake and quick-bite menu
  • Fast set-up and lower running costs
A full TCC café terrace at night
— Model ii.

Premium Café

₹30 – 40 Lakh*

  • Full dine-in café with the signature TCC interior
  • Complete food and beverage menu
  • Site selection, layout, interior design and furniture placement support

* Indicative ranges. The final investment depends on city, size and site — our team shares a detailed cost sheet on the first call.

Numbers that speak.

200K+
Cups served every year
22
Cafés across India
15
Cities and counting
6 yrs
Est. 2020, Indore

Tell us about you.

Fill out the application below. Our franchise team will get back to you within 24 hours to discuss the opportunity — and you will get a confirmation email straight away.

Prefer to talk first?

+91 72477 24764

franchise@thecoffeeconceptindia.com

Common questions.

What is the total franchise investment?

We offer two formats: a Kiosk model at roughly ₹15–20 Lakh and a Premium Café model at roughly ₹30–40 Lakh. The final figure depends on city, size and site condition — we share a detailed cost sheet during our first call.

How long does it take to open?

Approximately 90 to 120 days from the day the site is finalised. We manage design, civil work, staff hiring and training in parallel so you can open the doors on time.

What is the ideal store size?

For a standard TCC café, we recommend 600–1,200 sq. ft. of carpet area with good street visibility. Smaller kiosk formats (250–400 sq. ft.) are also available for malls and corporate parks.

Do you offer master franchise / multi-city rights?

Yes. We currently onboard master franchisees for cities where we do not yet operate, and offer multi-outlet development rights to experienced F&B partners. Mention your interest in the form and we will send our master franchise deck.

What ongoing support do you provide?

A dedicated business manager, quarterly menu refreshes, monthly performance reviews, centralised marketing, and 24/7 supply-chain support. You focus on running the café; we handle the rest.